Company | Management Team
Sirit management team
John
Freund - President, Sirit
John Freund is responsible for
all of Sirit’s
Automatic Vehicle Identification (AVI)
and Radio Frequency Solutions (RFS) sales
efforts including Electronic Toll and
Traffic Management, Electronic Vehicle
Identification, Parking and Access
Control, Supply Chain and Cashless
Payments applications.
John joined Sirit in
September 2001 as Director of Customer
Operations and was appointed to the role
of Vice President in April 2002.
John comes to Sirit after
spending 6 years with Xerox Business
Services in a variety of progressive sales
and operational management positions.
Prior to Xerox, John spent 12 years with
Hallmark Cards managing within the Graphic
Arts Division.
Bruce Roesner
- Chief Technology Officer, Sirit and
FSTech
Bruce
Roesner
joined Sirit in January of 2007 as the CTO
and VP of Engineering.
After starting his career with industry
leaders like Hughes Aircraft Company,
Burroughs Corporation and Applied Micro
Circuits, Bruce has been an entrepreneur
and technologist in the domains of IC
design and RFID. He was the founder of a
number of technology companies including
Instant Circuit Holdings, SCS Corporation
and ClarIDy Solutions. He was
instrumental in the development of
low-cost RFID tags used in inventory
tracking and control applications which
won him “Most Innovative Product” and
“Entrepreneurial Team of the Year”
awards.
Bruce is the author of numerous
publications and presentations on the
subject of high technology electronics
including RFID. He is also the holder of
over 25 patents and earned a M.S.E.E. and
Ph.D. in Solid State Electronics from
Purdue University.

Wolf
Bielas - President, Latin America
Wolf has a degree in Computer Systems Engineering from the Monterrey Institute of Technology in Mexico and has completed an Executive Leadership Program from the MIT Young Entrepreneurs' Organization. His areas of expertise include manufacturing, software development and implementation, customer service, sales and marketing.
Paul
Chappelle - Vice President, Manufacturing
Paul joined the Company in
1998 and assisted in the start-up of the
Carrollton, Texas operations. From July
1998 to June 2008, he was responsible
for the management of the manufacturing
processes, inventory and quality control
for all Sirit products. During this time,
Paul also graduated Summa Cum Laude from
the American Intercontinental University
with a Bachelors degree in Business
Administration. In June 2008, Paul was
appointed to the role of Vice President
Manufacturing.
Prior to joining Sirit in 1998, Paul spent
6 years at Texas Instruments as a
Production Control Specialist. In this
capacity, he was involved in sustaining the
manufacturing activities for existing
products and assisting in bringing
external contract manufacturers on-line
for new products.