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Company  |  Management Team

 Sirit management team

 

John Freund - President, Sirit
John Freund is responsible for all of Sirit’s Automatic Vehicle Identification (AVI) and Radio Frequency Solutions (RFS) sales efforts including Electronic Toll and Traffic Management, Electronic Vehicle Identification, Parking and Access Control, Supply Chain and Cashless Payments applications. John joined Sirit in September 2001 as Director of Customer Operations and was appointed to the role of Vice President in April 2002.

John comes to Sirit after spending 6 years with Xerox Business Services in a variety of progressive sales and operational management positions. Prior to Xerox, John spent 12 years with Hallmark Cards managing within the Graphic Arts Division.
 

 

Bruce Roesner - Chief Technology Officer, Sirit and FSTech
Bruce Roesner joined Sirit in January of 2007 as the CTO and VP of Engineering.

After starting his career with industry leaders like Hughes Aircraft Company, Burroughs Corporation and Applied Micro Circuits, Bruce has been an entrepreneur and technologist in the domains of IC design and RFID.  He was the founder of a number of technology companies including Instant Circuit Holdings, SCS Corporation and ClarIDy Solutions.  He was instrumental in the development of low-cost RFID tags used in inventory tracking and control applications which won him “Most Innovative Product” and “Entrepreneurial Team of the Year” awards. 

Bruce is the author of numerous publications and presentations on the subject of high technology electronics including RFID.  He is also the holder of over 25 patents and earned a M.S.E.E. and Ph.D. in Solid State Electronics from Purdue University.

 

Wolf Bielas - President, Latin America
Wolf Bielas, joined Sirit in April  2008 as the President Latin America.  Prior to joining Sirit, Wolf was the co-founder and Chief Executive Officer of RSI ID Technologies, Inc., a leading provider of automated identification and tracking solutions through the manufacture and sale of tags, labels, inlays and antennas.  Prior to the formation of RSI in November 1991, Wolf was President of Computer Outlet Incorporated for four years.

Wolf has a degree in Computer Systems Engineering from the Monterrey Institute of Technology in Mexico and has completed an Executive Leadership Program from the MIT Young Entrepreneurs' Organization.  His areas of expertise include manufacturing, software development and implementation, customer service, sales and marketing.

 

Paul Chappelle - Vice President, Manufacturing
Paul joined the Company in 1998 and assisted in the start-up of the Carrollton, Texas operations. From July 1998 to June 2008, he was responsible for the management of the manufacturing processes, inventory and quality control for all Sirit products. During this time, Paul also graduated Summa Cum Laude from the American Intercontinental University with a Bachelors degree in Business Administration. In June 2008, Paul was appointed to the role of Vice President Manufacturing.

Prior to joining Sirit in 1998, Paul spent 6 years at Texas Instruments as a Production Control Specialist.  In this capacity, he was involved in sustaining the manufacturing activities for existing products and assisting in bringing external contract manufacturers on-line for new products.

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